Conscious? Not really...
As H&M launch their latest 'conscious' collection, the Clean Clothes Campaign hits back with its own spoof campaign highlighting the plight of thousands of garment workers suffering from malnutrition who work in factories supplying H&M, amongst others.
'Conscious collection' H&M leaves seamstresses unconscious
Amsterdam – Clean Clothes Campaign launches a spoof campaign called 'Unconscious Collapses'. The campaign targets H&M's launch of the new 'Conscious Collection', criticising the working conditions in Asian garment factories. In Cambodia alone, more than 2900 workers have collapsed since 2010, several hundred of them at H&M suppliers.